As many courtiers in Europe, Asia and North America began to accelerate the growth of interactive TV services in Pay TV market, the number of global digital interactive TV and IPTV subscribers is very likely to reach 190 million by the end of 2010 and a growing number of television viewers worldwide are finding programs and movie downloads through software powered by Alticast.

For over 12 years, Alticast has been an advocate of the “Open Standards” world of Digital Television Software basing its faith in the decisions of the wider industry bodies such as DVB, CableLabs, ATSC, Korean Cable Labs et al to define groundbreaking Open Standard Specifications. As an independent licensor Alticast’s implementations have been supplied to Major Brands as well as Major Broadcasters/PayTV Operators and Telco IPTV Operators around the globe. They have themselves worked diligently and faithfully for the industry to supply truly first-class Java middleware solutions to win hearts and minds of today’s digital consumers.

With over 100 iTV applications and more than 15 millions of Java middleware set-top boxes and devices deployed worldwide, Alticast enables operators, programmers and advertisers to rollout interactive services that engage audiences and increase revenues. The global leading TV operators such as Time-Warner Cable in US, Unity Media of German cable, Korea Telecom IPTV, CJ Hellovision and all of cable operators in Kroea, SkyLife Satellite in Korea, Italian DTT operators, and Taiwan cable MSOs (CNS, KBro, TBC) are benefiting from Alticast’s core technology, its unique expertise and technical experience. And Alticast also has successfully deployed MHP trial systems and is now discussing further implementations and additional projects with Saudi Arabia and Brunei Terrestrial operators, and China, Singapore, Vietnam cable operators.

Alticast’s altiCaptor™ product has embraced Hybrid under the HBB mantle taking into account the Pay TV operators’ recent hybrid and/or OTT service requirement in India and the latest SD and HD DVR with Home networking features are also available. Social networking Web application such as Twitter and Facebook has run on Alticast-enabled set-top boxes in the market and Alticast personal cloud based N-screen service that delivers content offerings seamlessly to a range of devices via IP connection is another outstanding service now available.

Now Alticast is strategically preparing its remarkable presence in Indian Pay TV operators market soon. Alticast believes that the interactive TV market is already set for positive growth in India. Alticast expects to successfully position itself as a leading middleware solution vendor in India market and will contribute its latest service experiences and knowledge and provide its competitive advantages to one of the most rapidly emerging interactive TV service markets in India.