India Telecom

December 5, 2002
The competition game

Shyamal Ghosh

INDIA -- Technology has been the driving force behind dispelling the concept that telecom was a natural monopoly. Now the same media is offering different services on different platforms, whether it be audio, video or text. Compression and digitisation techniques as well as broadband access provided by optical fibre have accelerated the opening up of telecom sector to competition whereby market forces determine the nature of the multi-operator environment.

In India, competition has been the hallmark of the reforms process in the telecom sector. Thus, apart from the cellular mobile services being dependant on spectrum availability, the entry of operators has been unrestricted for all other services. Even in cellular mobile services the presence of four operators in most of the circles has encouraged competition, lowered the tariff, improved the quality of service and spread the network.

In the cellular sector alone, the subscriber base has increased nearly 10 times over the past three years while the tariff has been reduced by nearly 90 percent over the same period. Similarly, tariffs have come down in long distance international and national telephony by about 40% to 60%. Internet telephony is offered even at cheaper rates.

The interesting phenomenon observed is that even with unrestricted entry in most telecom services, the number of operators has ranged between three and four. The phenomenon of both vertical and horizontal integration is also taking place. Through vertical integration, the same player is offering end-to-end services from international long distance through domestic long distance to basic or cellular services.

Further, through the process of consolidation and mergers, horizontal integration is happening whereby larger footprints are being acquired for reaping the benefits of economies of scale of operations. This has facilitated the phenomenal growth in the cellular sector where the total number of subscribers has recently crossed 10 million.

While basic services have grown at a lower rate, with entry of new players, it is expected that basic service would also maintain a healthy growth rate. Globally wireless subscribers are increasing at a faster rate than fixed line. This is also the experience in India.

The issue which is agitating the operators is that competition is leading to squeezing of margins because of falling tariffs and, therefore, profitability could get adversely affected. In India, the existing level of tele-density is only 5 percent. Therefore, a large market is still to be penetrated.

While some of the areas may be difficult to access, and may yield less returns, there are still large parts of the country where telecom service can be profitably extended. Since the early bird reaps the maximum benefit, the competitive challenge would therefore be to reach out rapidly to those areas which are still to be covered.

Larger volumes through ever increasing subscriber base with fast growing voice as well as data traffic would ensure reasonable growth in revenue and reasonableness of the returns of investment. After all, investment in telecom infrastructure has a long gestation period and therefore, there is no reason to be apprehensive about falling margins.

Of course, in such a scenario the policy framework must be stable with in-built flexibility to adjust to the emerging needs and the regulatory mechanism effective. Issues relating to inter-connection need to be resolved effectively so that the network grows steadily.

Competition is here to stay and is in the best interests of the sector




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