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Telecom
Outlook 2003
December
5, 2002
Rising growth
rate for Asia-Pacific mobile industry
United
States -- The Asia-Pacific mobile penetration will reach
19 per cent of the population by 2006 and 3G will begin
to take root by 2003, says Shiv Putcha, a Wireless/Mobile
Asia-Pacific analyst with the Yankee Group. According
to this optimistic view, by 2006, nearly half of the
mobile users will be moving to 2.5G or 3G, sharply raising
the ARPU (average revenue per user) to at least $30
plus per month. China will continue to dominate and
India will make a dent by 2006.
The
growth of the wireless industry and the number of subscribers
in the Asia Pacific region has been a tremendous success
story.. Wireless subscribers have grown from 312 million
to 380 million during the last 12 months and are estimated
to end up to 649 million by 2006, more than double of
what they were 2001. The mobile penetration was 9.6
percent in 2001 and 11.6 percent in 2002. It is expected
to reach 19 percent by 2006.
China has dominated the scene so far and will continue
to do so in future. In 2001, the number of wireless
subscribers in China was 148 million. In 2002, China
is expected to end up with 196 million. Almost one out
of six Chinese will be carrying a mobile phone In China,
growth is expected to peak to 366 million subscribers
by 2006, that is, 62 percent of the total Asia-Pacific
number.. During the same period, Japan will be having
less than 100 million subscribers. However, the level
of penetration will be very high. Similarly, South Korea
will have 38 million subscribers by 2006 and high penetration.
China, Japan and Korea will account for 74 percent of
the Asian mobile subscribers. However, Hong Kong, Singapore
and Taiwan will experience saturation points by 2006.
India will start to make a dent by 2006. In 2001, India
had a mobile penetration of only 1.8 percent. By 2006,
it will have a mobile penetration of 9.5 percent, the
next highest after China and Japan. (Interestingly,
the Cellular Operators Association of India (COAI) projects
the growth to be 50 million by 2006.)
A
period of transition is expected to prevail till 2006
when analog would disappear, 2G network will decline
from 97 percent to 52.99 percent and 2.5G will peak
to 19.62 percent. However, 3G technologies will cross
over and take the lead to 27.45 percent of the network
with a combined subscriber base of the two generations
together at 325 million. The expectation is that the
Asian scene would see more rapid 3G deployment than
elsewhere. The success of i-mode in Japan, and the terrific
growths achieved in South Korea and Taiwan are indicators.
Within that shift toward 2.5G and 3G, W-CDMA will continue
to be dominant, though cdma2000 1x and cdma2000 1x-EV
would also be catching up. TD-SCDMA will emerge as the
unlikely "dark horse 3G technology" and gain
some ground in 2005 and 2006.
Another
trend is that the Asian subscribers would increasingly
prefer prepaid as the method of settlement. By 2006,
246 million subscribers, representing 37.9per cent of
the subscribers will be on prepaid against 66 million
(21.2 percent) in 2001. Postpaid will decline from 78.8
percent in 2001 to 62.1 percent in 2006, though there
may be a return toward postpaid from 2006 onward.
Mobile
revenues in the region are expected to ascend from $107
billion to $246 billion. However, intense competition
will bring down the ARPU from $31 dollars a month in
2001 to the lowest point of $26.5 by 2003. It will thereafter
climb, due to the effect of new services and deployment
of GPRS and 3G networks to reach a near peak of $30.8
in 2006. The voice ARPU will decline from $28 in 2001
to $21.6 in 2006 while the data ARPU will rise from
$3 in 2001 to $9.2 in 2006. However, the voice revenues
will rise from $97 in 2001 to $171 in 2006 and data
revenues will rise from $10 in 2001 to $73 in 2006.
Overall, the Asia-Pacific region will remain the high
growth area for wireless.
(Shiv
Putcha is Wireless/Mobile Asia-Pacific Analyst with
The Yankee Group, US)
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