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March
16, 2004
ZTE to have formidable presence in
CDMA handsets
Geetanjali
Wadhwa & Pradeep Chakraborty
ZTE
Corp. needs no introduction. The leading Chinese vendor
has a wide-ranging product portfolio, covering the gamut
of leading technologies. On the eve of the 12th Convergence
India 2004, Devendra Singh, assistant manager, Corporate
Communications tells Convergence plus in an email interview
how ZTE will place emphasis on CDMA handsets and will
have a formidable presence in the country. Excerpts
from the interview:
Convergence
plus: What products and solutions will you demonstrate
at the show?
Devendra
Singh: ZTE has a wide range of products, and excellent
technologies spanning wireless, wired, and handset products.
The wireless products cover GSM, CDMA, and W-CDMA systems.
The wired products cover switch, broadband access, and
optical transmission. The handset products cover three
kinds of systems comprising GSM and CDMA.
CP:
What are your strategies for entering the CDMA handsets
segment?
ZTE:
ZTE already has a contract with MTNL to supply 50,000
CDMA handsets. This deal is worth Rs. 19 crore approximately.
Now, this should clearly demonstrate ZTE's strength
in terminals. Furthermore, ZTE India will now place
emphasis on the private players as well for this product
line. In the near future, ZTE will have a formidable
presence in CDMA terminals – with the public as
well as the private sector.
CP:
How do you perceive broadband taking off in India, and
what role do you see yourself playing in this?
ZTE:
Broadband connectivity is one of the fastest emerging
areas in Internet connectivity these days. The high
cost of dial-up connectivity and the poor quality of
user experience is only going to help the broadband
market. Until recently, customers' broadband requirement
was primarily for browsing and email. Now, the requirement
is for Internet telephony, VPN, chatting, and downloading
files. This shift has increased the bandwidth requirements
per user.
CP:
How is the Unicom CDMA network doing in China? What
has your role been so far?
ZTE:
As the leading CDMA network equipment supplier in China,
ZTE has established a strategic partnership with China
Unicom by providing the operator with tailored network
optimisation, maintenance, and new services development
solutions. In fact, Qualcomm has been ZTE's strategic
partner since 1999 when the two companies joined hands
for CDMA R&D for use in China. Since then, they
have continued to develop CDMA products together, including
third-generation EV-DO systems, and now BREW. The experience
gained from working closely with China Unicom is reaping
rich rewards.
Contact:
ZTE Corp.
www.zte.com
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