Convergence Plus Logo


www Convergence Plus
 
Sections Online
Broadband
Broadcasting
Datacomm
Expert View

IT Scan

September 17, 2004
Brocade focusses on driving SAN share in Indian market

NEW DELHI -- Brocade, world's leading provider of infrastructure solutions for SANs, recently re-emphasised its focus on expanding the SAN pie in the growing storage market in APAC. It will be done through a combination of low-cost, entry-level SAN solutions and investments in education and technology skill transfer to support the rapid growth of the SAN market in India. The company has further strengthened its relationship with the Indian market with an organizational alignment that involves outsourcing software development to India, apart from consolidating Brocade's OEM and end user/channel sales team into one.

Outlining his vision for India, Greg Reyes, chairman and CEO, Brocade, said: "For the world of storage, India is the next Mecca with a IDC "hot" rating and a projected growth rate of 21 percent year-on-year till 2007. That said, over 50 percent of Indian enterprises still do not have SAN in their frame of reference. Brocade is keen on accelerating the transition to SAN and is investing in education and skill transfer, empowering its partners to provide state-of-the-art service and support and R&D to meet and grow the demand for SAN solutions."

Upcoming sectors such as telecom, BFSI, manufacturing and ITeS sector are poised to be the biggest spenders on storage. These verticals are high users of fiber channel SAN since they are data-intensive and there is a need for ways of storing, securing and retrieving. India is also poised to be the ideal location for corporates to set up disaster recovery sites, which will give impetus to storage networking market. In addition to companies based in metros and manufacturing, there is a huge demand from B and C class cities and the SME segment. These factors have made India a high revenue opportunity for storage vendors. Brocade is focused on providing its customers with scalable, inter-operable and easy-to-manage solutions.

Tom Buiocchi, vice president, marketing, Brocade, added: "With the launch of our products in May this year, there is a strong focus on the SMB segment, which is a large market in India. We are making large investments with our channel partners to gain maximum advantage. Brocade aims to break the barriers of cost and complexity in this sector."

Contact:
Brocade Communications Systems

www.brocade.com










Greg Reyes, Chairman and CEO, Brocade.
Disclaimer: No content may be used from this site without the written permission of the authors, Convergence Plus, Comnet Publishers Pvt. Ltd. and Exhibitions India Pvt. Ltd. The views expressed on this site are solely those of the authors and do not reflect those of Convergence Plus, Comnet Publishers Pvt. Ltd. and Exhibitions India Pvt. Ltd.